What we keep, and why

On day 4 we teach you what never to put into an AI tool. It would be absurd to teach that and then be careless with your own details, so this page is short and specific.

What we collect

• Your four answers at sign-up. Your role, what you want out of it, how many minutes a day, and how much you have used AI before. They change the examples in your lessons. That is all they do.
• Your email address and your WhatsApp number. One signs you in; the other is how the lessons arrive.
• Your name, because it is printed on your certificate.
• What you write in the lessons. The prompts you save and the challenges you send in. A person reads the challenges. That is the point of them.
• Which days you opened and when. We use it to see where the teaching loses people, and to fix those lessons.

What we do not do

• We do not sell your details to anybody, at any price.
• We do not publish your certificate. Verification works only for somebody who already holds your credential ID, and those pages are kept out of search results.
• We do not put a tracker on the site beyond what the advertising requires, and we ask before setting one.

Who else sees it

Only the services that make the product work: our hosting and database provider, our email sender, WhatsApp for message delivery, and our payment provider, who handles card details so that we never hold them ourselves. Each sees only what it needs.

How long we keep it

Your account and your saved work for as long as you have an account. Certificate records are kept indefinitely on purpose, because a credential that stops resolving is worthless to the person holding it. A certificate record contains your name, the programme and the dates. nothing else.

Your rights

Under the Personal Data Protection Act 2010 you may ask to see what we hold about you, correct it, or have it deleted. Ask on WhatsApp or at hello@sifuai.app and a person will do it. If you ask us to delete everything, we will, and we will tell you plainly that your certificate record goes with it.

Who we are

Sifu AI is a SATUMM product. Questions about this page go to hello@sifuai.app.

Last updated 14 September 2026. See also the terms and refunds.